Digitalization is one of the key elements that lead to a company’s growth. It is more than the elimination of conventional paper and using computers to log data – it is actually about building a new means of doing business that focuses on customer satisfaction, internal connection, and the move of information. It is regarding being better, gaining visibility over firm spend and making decisions with appropriate numbers, and connecting your complete team to a common www.cloudycrowd.net/2022/05/11/how-data-rooms-changed-business-communications/ mission that drives scalable growth.
It is a dynamic method that changes the ways corporations create and capture worth in the marketplace. This may also accelerate the obsolescence of your firm’s current business model (BM). As digitalization has the potential to influence a company’s competitive spot, firms has to be constantly aware of digitalization’s impact on their BMs and the adjacent business environment.
To explore the result of digitalization on a firm’s BM, qualitative empirical data were gathered from doze interviewees doing work in two distinct industries, car and mass media. Due to the fact that both industries are characterized by different organization models, this kind of research design allowed for a great in-depth a comparison of how digitalization impacts the inspiration of a firm’s BM.
The selection interviews revealed that in the media market, the impact of digitalization was felt most clearly in relation to value creation and benefit capture elements. This was mainly due to the fact that the media industry spots strong emphasis on the customer channel, therefore causing digitalization to have an early on impact on the company’s BM.